5 films for Croydon College
Croydon
College has around 13,000 students studying for a
wide variety of A-levels, degrees, vocational qualifications
and more. It's also the only provider of higher education
between Brighton and London's South Bank.
Deadline was asked to produce a suite of five-minute
films promoting various aspects of the college to
different audiences (at time of writing we're making
our seventh film for Croydon College). Each film therefore
needed to be unique not just in terms of content,
but also style, tone and pace. Deadline achieved this
using a range of graphical treatments, voiceovers
and visual styles whilst unifying the series with
a common opening sequence.
The series includes a corporate overview (for stakeholders,
education authorities etc), a promo for the Sixth
Form College (aimed at schoolchildren considering
further study), the Skills and Enterprise College
(talking to employers), and the Higher Education College
(addressing mature students).
The fifth film is used as a tool for welcoming and
orientating all new Croydon College students.
Click play button to view the promo film for the Sixth
Form College.
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